Posts by joewaters

May

11th

2012

5 Ways to Honor Mom and Help a Good Cause

May 11th, 2012 by joewaters
Photo by kthompsonstudios

Mother’s Day is this Sunday. Have you bought mom a present yet? Here’s a great gift idea. Support one of these causes in Mom’s honor! Build a Tribute Patch this Mother’s Day Honor mom with a tribute patch that supports Opportunity International. This nonprofit provides financial products and strategies to over 2.5 million people working their…

May

8th

2012

Stop the PowerPoint Nonsense!

May 8th, 2012 by joewaters
Photo by tobiastoft

I give a lot of presentations, and I listen to even more. They all share one thing: PowerPoint. I used to encourage people to dump PowerPoint altogether, but I don’t think that’s realistic anymore. The expectation that speakers will use PowerPoint is so great that you just have to use it. Fortunately, that’s not a…

May

1st

2012

Consumers Want to Save the World But Are Doing It Less

May 1st, 2012 by joewaters
Photo by Fantaz

Consumers see themselves as responsible for making the world a better place, but when it comes to actually doing the work, they’re not as involved as they used to be. That’s the findings of Edelman’s 2012 Good Purpose Study. The percentage of consumers involved in a cause dropped 7% between 2010 and 2012, the only decline among…

April

24th

2012

What Nonprofits Can Learn Looking Thru Google’s Glasses

April 24th, 2012 by joewaters
Augmented Reality (AR). Photo by epredator

The news from Google that we’ll soon all be wearing glasses with a small screen displaying digital content has ratcheted up talk around augmented reality or AR. AR is when digital content is layered over the physical world to enrich the user’s experience. Wearing our Google glasses, for instance, we could scan deals and specials…

April

17th

2012

Better First Impressions: Hotel Lessons for Nonprofits

April 17th, 2012 by joewaters
Photo by Shiny Things

There was interesting article in the Wall Street Journal last week about how hotels are trying harder to make a good first impression on guests. The first fifteen minutes are critical as snap judgements often drive satisfaction and future stays. Yep, first impressions are lasting impressions. Hotels are focused on two key areas we should all be…