Posts Tagged ‘loyalty’

January

1st

2013

4 Ways Donors & Companies Will Choose a Cause in 2013

January 1st, 2013 by joewaters
"The Red Pill or the Blue Pill?" (Photo by Paul L. Dineen)

Donors and businesses are waking up to the many benefits of supporting a cause. It’s good for the world, and good for business. But not all nonprofits are created equal. Both donors and businesses are spending more time sifting through their choices to pick the right cause. In order of importance, here’s what they’ll be…